Web Development
Whether you need a home for your nonprofit mission, or an e-commerce shop, we can help you reach your audience in a powerful and creative way. Your business has a story to tell, and your website should tell it.
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Digital Marketing
Pathfinder has marketing strategy and management experience with a wide range of businesses and organizations, including companies in the retail, product manufacturing, real estate, and services industries.
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Strategy and Analytics
Strategy is how you bring your story to life through planning, data application, efficient implementation, and financial alignment.
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QBO/Bookkeeping
Distinguished record of bookkeeping and financial advising experience within a wide range of businesses and organizations, including retail, product manufacturing, real estate, and services industries.
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Graphic Design & Animation
Through custom logos and branding packages, print marketing, social graphics and more, our skilled graphic designers are dedicated to turning the idea inside your head into a visually-stimulating reality.
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Videography & Photography
We believe in telling stories that inspire, embolden, and impassion through compelling photography, attractive videos, and clever animations.
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The Importance of Knowing Your Company’s Target Audience
Do you know your target audience? We’ve all heard the phrase, “Know your audience.” Maybe in a high school or college speech class, but did we ask ourselves how that applies to our own…
Levels of a Sales S’more [Funnel]: Part 2, Building and Keeping Brand Loyalty
First, start here: Levels of a Sales S’more [Funnel]: Part 1, The Sales Funnel
You’ve closed the sale, ready for s’more? S’more brand loyalty that is.
Closing the sale is not the end of this sales funnel. We need brand loyalty. We have to maintain a good and positive relationship with the client and give post-sale services as promised by your company based on its policies.
Levels of a Sales S’more [Funnel]: Part 1, The Sales Funnel
A Little Sales S’more
Okay, it’s a sales funnel, but it looks pretty good as a s’more right?
What is a sale’s funnel?
A series of steps leading from an initial conversation with the prospect to converting them into a customer.
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