Identifying your target audience Marketing plays an increasingly important role in connecting with customers. Obviously, if you’re going to spend the time and money on marketing, you’re going to want to see results. The…
Have you ever been so intrigued by the graphics you’ve seen in an advertisement while scrolling on Instagram that you end up checking out their entire page? Or have you ever clicked on a YouTube…
Table of Contents Identifying your target audienceThe Benefit of Identifying Your Target AudienceWhat Should You Know?How to Identify Your Target AudienceStorytelling, a skill for every entrepreneur. In a…
Table of Contents Identifying your target audienceThe Benefit of Identifying Your Target AudienceWhat Should You Know?How to Identify Your Target AudienceA New Marketing Theme… We like to have a…
We’ve all heard, and most of us have said it… “Print is dead.” We live in a digital world. A world of LinkedIn and social media, of super powerful handheld devices and easy to use, fast applications that connect us all in a way we’ve never experienced before. So is the humble, physical business card still relevant? Does it have any use in this digital day and age? The answer, perhaps surprisingly, is yes. For a number of reasons.