Have you ever been so intrigued by the graphics you’ve seen in an advertisement while scrolling on Instagram that you end up checking out their entire page? Or have you ever clicked on a YouTube…
We’ve all heard, and most of us have said it… “Print is dead.” We live in a digital world. A world of LinkedIn and social media, of super powerful handheld devices and easy to use, fast applications that connect us all in a way we’ve never experienced before. So is the humble, physical business card still relevant? Does it have any use in this digital day and age? The answer, perhaps surprisingly, is yes. For a number of reasons.
Why do we need a Social Media Images Sizing Cheat Sheet?
Humans are visual creatures. To win at social media strategy, savvy content marketers need to create on-brand, scroll-stopping visuals that provide value. But… Each platform seems to have different preferred sizes for images and video content and they’re always changing.
One moment you have the perfect cover photo for your page. The next, it’s been resized, and looks all pixelated and wrong or just doesn’t fit in. We get that.
As designers, we are constantly creating and re-creating content for social media and always double checking or adjusting our sizing to stay up to date. So we decided to make it easier on ourselves – and you – by creating this handy cheat sheet.
Think of your Style Guide as a quick reference to grab color codes and check on logo options, mainly used for printers or outside marketing and design partners. Think of your Brand Guide as the detailed story behind your voice and mission, mainly used by your marketing team or company leaders.