When it comes to marketing, staying ahead of the game is primarily what keeps you in the game. As a business owner in the digital world, finding ways to reach your audience is critical, not…
Every website needs a hosting service, which is typically billed on a monthly basis, as the hosting is continuous through each day, week, and month. At Pathfinder, we provide our own servers for hosting sites…
Should you create a Threads account for your small business? It’s only been a few weeks since Threads launched, and already it’s made quite a splash. And while it may…
Why A Green Screen? There are some locations that Pathfinder just cannot film at. The moon, for example. With a green screen, however, we have access to every location in the world, provided we…
Whether you are directly handling your social media marketing or outsourcing the job, chances are you have heard the terms “reach” and “engagement.” But what exactly do those terms mean and, more importantly, how do they affect…