The graphics are updated, the slogan is set, you just launched the next seasonal marketing campaign for your business. You love it. Your manager loves it. Your customers are going to love it. But is your staff on board? Internal marketing – marketing to and for your employees – is easily the most overlooked form of marketing but one of the most beneficial.
Superglue For Your Brand
From creating a unified customer experience to building an environment employees want to work in, internal marketing is essential for bringing your team together.
Now more than ever, video is an important asset to incorporate into your marketing. BUT just any ‘ole video won’t do the trick. And while everyone may have a camera in their pocket, that’s only a small piece of the puzzle. Check out our supply list for do-it-yourself video!
First, start here: Levels of a Sales S’more [Funnel]: Part 1, The Sales Funnel
You’ve closed the sale, ready for s’more? S’more brand loyalty that is.
Closing the sale is not the end of this sales funnel. We need brand loyalty. We have to maintain a good and positive relationship with the client and give post-sale services as promised by your company based on its policies.
A Little Sales S’more
Okay, it’s a sales funnel, but it looks pretty good as a s’more right?
What is a sale’s funnel?
A series of steps leading from an initial conversation with the prospect to converting them into a customer.
Why do we need a Social Media Images Sizing Cheat Sheet?
Humans are visual creatures. To win at social media strategy, savvy content marketers need to create on-brand, scroll-stopping visuals that provide value. But… Each platform seems to have different preferred sizes for images and video content and they’re always changing.
One moment you have the perfect cover photo for your page. The next, it’s been resized, and looks all pixelated and wrong or just doesn’t fit in. We get that.
As designers, we are constantly creating and re-creating content for social media and always double checking or adjusting our sizing to stay up to date. So we decided to make it easier on ourselves – and you – by creating this handy cheat sheet.